
IPG had the opportunity to work with Fairfield Council in opening the new urban space that integrates art and interpretation into a vibrant and playful public space in the heart of Fairfield. The use of LED Screens, Speakers, Integrated RGB lighting allowed us to create not only a high quality, comfortable and visually stimulating space but also an experience.
The Crescent Plaza has the first LED screen that will be used to showcase events, promotional information and a range of content.


‘five star’ club. And there’s plenty about this Sydney club amenities and fit-out that’s a ‘cut above’. But the club’s marketing department was struggling with a digital signage network that was slow, clunky and outdated.
That’s all changed with a network of HD displays using Spinetix media players and Spinetix Elementi scheduling/content creation software. The messaging and the marketing intent stays the same but the execution and the workflow has improved out of sight.
- There are nine advertising/promotion screens and additional function room small-format screens for way-finding.
- Most of the displays are on a slow-burn 10-minute loop for those areas with long dwell times (the gym, for example).
- The main foyer has its own schedule, pushing key events and promotions harder on a shorter three-execution loop. Furthermore, the Functions displays have a weather RSS feed and news headline ticker.
- The 47-inch LG WV30B displays are magnificent and do justice to Marketing’s hi-res graphics, especially in intimate areas such as the elevator where every pixel is sacred. The screens have a super-narrow bezel, ensuring the displays cut a crisp profile.
- More LG displays are in the restaurant, serving as digital menu boards. Updating the menu is as easy as exporting a .csv file into Elementi.
- In all there are 16 Spinetix HMP200 players. Spinetix media players are renowned for being bulletproof and future-proof. And it’s easy to see how the Epping club will grow into the system as its signage ambitions begin to expand.
